Restaurant Marketing & Advertising
How to Have the Best Halloween Party at Your Bar
Halloween is one of those bar-event opportunities that can look easy from the outside and still go sideways fast. A packed room is not the same as a good event. If service slows down, the menu gets too complicated, or the theme fe...
Preparing Your Restaurant for Easter
April 5, 2026 marks this year's Easter - and restaurants that plan early capture the biggest share of the seven point four billion dollars Americans spend on holiday food. This operational guide covers your eight-week planning tim...
Adding Crepes to Your Restaurant Menu
Crepes offer restaurant operators a rare combination of high profit margins, minimal equipment investment, and exceptional menu versatility. This post explores why crepes make business sense for operations ranging from casual cafe...
How to Advertise Your Restaurant on Any Budget
Word of mouth is still the number one way customers discover restaurants (Toast, 2026) - but you can not leave it to chance. This post covers practical, affordable advertising tactics that work together to get your restaurant noti...
How to Prepare Your Restaurant for Valentine's Day
Valentine's Day is widely regarded as the second busiest day of the year for restaurants, trailing only Mother's Day. With more than half of Americans planning to dine out for the holiday, according to OpenTable's 2026 research, t...
Restaurant Holiday Marketing Ideas
The holiday season brings both opportunity and challenge for restaurants. While retail stores surge, many restaurants see traffic dip as consumers shift spending toward gifts and travel. This guide covers proven holiday marketing ...
Attracting Customers with Local Craft Beers
Local craft beer sounds like an easy win: put a few regional taps on, mention them on social, and expect more traffic. Sometimes that works. Often it does not. The bars and restaurants that attract customers with local craft beers...
How to Sell More Wine in Your Restaurant
If guests feel uncertain about wine, they order something safer - and your wine program stalls. This guide shows how to increase wine sales in a restaurant with practical server training, an easy-by-the-glass strategy, and upselli...
When to Change Your Restaurant Menu
A stale menu drives away adventurous diners. A menu that changes too often confuses regulars and inflates food costs. The right approach balances consistency with freshness - keeping your bestsellers while rotating items based on ...
4th of July Restaurant Marketing Ideas
The Fourth of July is one of the biggest food holidays in America - the National Retail Federation reports that 86% of consumers plan to celebrate, spending billions on food alone. Yet many restaurant operators treat it as a slow ...